https://www.washingtonpost.com/national/for-the-new-yellow-journalists-opportunity-comes-in-clicks-and-bucks/2016/11/20/d58d036c-adbf-11e6-8b45-f8e493f06fcd_story.htmlAt a time of continuing discussion over the role that hyperpartisan websites, fake news and social media play in the divided America of 2016, LibertyWritersNews illustrates how websites can use Facebook to tap into a surging ideology, quickly go from nothing to influencing millions of people and make big profits in the process. Six months ago, Wade and his business partner, Ben Goldman, were unemployed restaurant workers. Now they’re at the helm of a website that gained 300,000 Facebook followers in October alone and say they are making so much money that they feel uncomfortable talking about it because they don’t want people to start asking for loans.
Instead, Wade hums a hip-hop song and starts a new post as readers keep reading, sharing and sending in personal messages. One comes from a woman who frequently contacts his page. “YOU ARE THE ONLY ONE I TRUST TO REPORT THE TRUTH,” is one of the things she has written, and Wade doesn’t need to look at her Facebook profile to have a clear sense of who she is. White. Working class. Midwestern. “And the economy screwed her.”
He writes another headline, “THE TRUTH IS OUT! The Media Doesn’t Want You To See What Hillary Did After Losing... .”
“Nothing in this article is anti-media, but I’ve used this headline a thousand times,” he says. “Violence and chaos and aggressive wording is what people are attracted to.”
Wade, left, and Goldman have little else in their apartment aside from their laptops. (Stuart Palley for The Washington Post)
“Our audience does not trust the mainstream media,” Goldman, 26, says a little later as Wade keeps typing. “It’s definitely easier to hook them with that.”
“There’s not a ton of thought put into it,” Wade says. “Other than it frames the story so it gets a click.”
“True,” Goldman says.
“We’re the new yellow journalists,” Wade will say after a day and night when the number of people following LibertyWritersNews on Facebook will swell by more than 20,000. “We’re the people on the side of the street yelling that the world is about to end.”
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